CEGA INTERNATIONAL TRADERS S.A.
开发优先级
暂时忽略
4.3/10
暂不优先
总采购额 (FOB)
$977K
Top 10%
市场排名 #7 / 161
复合增长率 (CAGR)
-9.4%
2010–2015
中国采购占比
98%
高渗透
供应商数
4
单一锁定
市场份额
2.9%
全国第 7 名
开发前注意 — 3 项风险信号 综合风险:中高 · 历史数据 + 收缩趋势 + 高集中度
📅
数据为历史档案(距今 >5 年),当前供应商关系和采购规模需独立核验
⚠️
年度趋势呈收缩态势,末年 FOB 低于峰值,可能处于下行阶段
🔒
供应商高度集中(HHI 9614),主供占 98%,替代阻力较大
年度趋势
📉 收缩型该公司总FOB从2010年的$159K稳步增长至2014年的$193K,但在2015年急剧下滑至$97K,导致整体CAGR为-9.4%。尽管长期趋势显示收缩,但2010-2014年的稳定增长表明该市场在特定时期具有扩张潜力,需重点关注2015年后的复苏迹象。
年度 FOB · 单价趋势
| 年份 | FOB (USD) | 数量 | 单价 | 同比 |
|---|---|---|---|---|
| 2010 | $159K | 0 | — | — |
| 2011 | $165K | 0 | — | +3.8% |
| 2012 | $180K | 0 | — | +9.6% |
| 2013 | $184K | 5,851,600 | $0.0314 | +1.8% |
| 2014 | $193K | 6,032,600 | $0.0320 | +5.1% |
| 2015 | $97K | 2,790,600 | $0.0347 | -49.9% |
采购稳定性:收缩型 · 波动系数 0.20
供应商情报
4 家供应商 · 集中度 单一锁定 · 主供占 98%
供应商份额迁移
CHANGZHOU MEDICAL APPLIANCES GENERAL FACTORY CO.,LTD
🇨🇳 中国 · 独立贸易商
稳定供货
FOB
$958K
批次
133
均价
$0.0653
份额变化
88% → 99% ↑ +11pp
CHANGZHOU APPL 份额持续扩张,反映其与客户履约关系稳固。 2010年 88% → 2015年 99%(+11pp)。
2 家其他供应商 — 累计 2.0% 份额
POLY MEDICURE LIMITE
🇨🇳 中国 · 独立贸易商
已退出 · 份额空缺 · 末次活跃 2010
FOB
$18K
批次
5
均价
—
份额变化
11% → 0% ↓ -11pp
这家历史供应已经退场了,把它当成“空出来份额”的线索来看。 2010年 11% → 2015年 0%(-11pp);2010 年后没有再出现。
SHANDONG ZIBO SHANCHUANMEDICAL INSTRUMENT CO., LTD.
🇨🇳 中国 · 独立贸易商
已退出 · 份额空缺 · 末次活跃 2010
FOB
$700
批次
1
均价
—
份额变化
0% → 0% ↓ -0pp
这家历史供应已经退场了,把它当成“空出来份额”的线索来看。 2010 年后没有再出现。
价格敏感度
-72%
客户均价 vs 市场均价
客户采购均价 72% 低于市场均价,现有供应商有价格优势。你的报价需低于市场均价 $0.1019 方可产生切换动机,或以交付/品质建立非价格差异化。
平均单价
$0.0381
中位单价
$0.0285 -72% vs 市场
市场均价
$0.1019
价格区间
$0.0210 — $0.1240 (5.9x)
市场全体进口商价格区间(含该客户历史采购价位)
$0.00864$0.1364
$0.0285
客户中位
客户中位
市场均价
$0.1019
$0.1019
物流与节奏
入境口岸
物流与批次
运输方式
CIF 溢价
12.7%
总批次
140
平均单次 FOB
$7K
月度采购季节性
1
$10K
2
$23K
3
$10K
4
$5K
5
$14K
6
$18K
7
$24K
8
$99
9
$24K
10
$15K
11
$11K
12
$8K
高峰
正常
淡季
💡 高峰采购月:7月、9月。建议在 5月 前完成建联,赶在客户启动下一轮补货前锁定沟通。
开发策略
竞争机会矩阵
| 维度 | 竞争对手弱点 | 你的机会 |
|---|---|---|
| 价格切入点 | 当前Top供应商均价($0.0653)仍比市场均价($0.1019)低36%,价格优势稳固。 | 报价策略应定在$0.045-$0.055,利用非价格因素如认证或交期弥补价格差距。 |
| 供应商格局 | HHI 9614,CHANGZHOU MEDICAL APPLIANCES GENERAL FACTORY CO.,LTD 份额98.0%,格局极稳。 | 直接联系 CEGA INTERNATIONAL TRADERS S.… 采购决策人,从小份额供应商退出留下的缝隙切入,以"备用/补充供应源"为定位减少客户换供顾虑 |
| 采购规律 | 2015年采购量骤减,可能面临库存压力或补货延迟。 | 利用2015年后的补货窗口,强调快速交付和灵活的小批量订单能力。 |
| 突破优先级 | CHANGZHOU MEDICAL APPLIANCES GENERAL FACTORY CO.,LTD 虽然份额大但价格仍有压缩空间。 | 2015年后采购萎缩、供应商格局松动,现有关系可能出现裂缝,是主动出击的最佳窗口期。建议立即触达 CEGA INTERNATIONAL TRADERS… 采购负责人 |
推进节奏
以下策略基于 2015 年前的历史采购数据推导。执行前务必先确认 CEGA INTERNATIONAL TRADERS S.A. 是否仍在进口此品类,避免对已停采客户投入资源。
1
建立接触
1–2 周
- 收集 CEGA INTERNATIONAL TRAD… 最新采购需求与决策人联系方式
- 准备符合 $0.0285 价位的产品方案与样品资料
- 通过邮件 + 电话双通道触达采购负责人,避开高峰季前 1–2 个月
2
小单试水
1–3 月
- 提供小批量样品订单,验证产品质量与交付能力
- 收集客户反馈,迭代产品 / 包装 / 服务方案
- 建立定期沟通机制,跟踪其下一次补货节奏
3
争取份额
3–12 月
- 根据试单表现,争取 CEGA INTERNATIONAL TRADERS… 向我方增加采购份额,逐步替代或补充主供
- 提供定制化服务和柔性交付增强客户粘性
- 持续监控市场动态,按竞争对手价格 / 交付变化调整策略
原始海关记录 · 140 条进口交易 — 点击展开原始进出口流水
| 日期 | 供应商 | HS | FOB | 数量 | 运输方式 | 原产地 | 入境口岸 |
|---|---|---|---|---|---|---|---|
| 2015-08 | 9018312000 | $591 | 10,000 | MARITIMO | INDIA | — | |
| 2015-04 | 9018312000 | $12,355 | 237,600 | MARITIMO | CHINA | — | |
| 2015-04 | 9018312000 | $8,640 | 240,000 | MARITIMO | CHINA | — | |
| 2015-04 | 9018312000 | $5,162 | 216,000 | MARITIMO | CHINA | — | |
| 2015-04 | 9018312000 | $1,404 | 60,000 | MARITIMO | CHINA | — | |
| 2015-02 | 9018312000 | $11,232 | 216,000 | MARITIMO | CHINA | — | |
| 2015-02 | 9018312000 | $8,208 | 228,000 | MARITIMO | CHINA | — | |
| 2015-02 | 9018312000 | $4,947 | 207,000 | MARITIMO | CHINA | — | |
| 2015-02 | 9018312000 | $3,931 | 168,000 | MARITIMO | CHINA | — | |
| 2015-02 | 9018312000 | $3,650 | 156,000 | MARITIMO | CHINA | — | |
| 2015-02 | 9018312000 | $2,655 | 90,000 | MARITIMO | CHINA | — | |
| 2015-02 | 9018312000 | $2,246 | 96,000 | MARITIMO | CHINA | — | |
| 2015-02 | 9018312000 | $1,344 | 11,200 | MARITIMO | CHINA | — | |
| 2015-01 | 9018312000 | $15,552 | 432,000 | MARITIMO | CHINA | — | |
| 2015-01 | 9018312000 | $6,739 | 129,600 | MARITIMO | CHINA | — | |
| 2015-01 | 9018312000 | $3,011 | 126,000 | MARITIMO | CHINA | — | |
| 2015-01 | 9018312000 | $2,246 | 96,000 | MARITIMO | CHINA | — | |
| 2015-01 | 9018312000 | $1,404 | 60,000 | MARITIMO | CHINA | — | |
| 2015-01 | 9018312000 | $1,389 | 11,200 | MARITIMO | CHINA | — | |
| 2014-10 | 9018312000 | $14,904 | 414,000 | MARITIMO | CHINA | — | |
| 2014-10 | 9018312000 | $6,023 | 252,000 | MARITIMO | CHINA | — | |
| 2014-10 | 9018312000 | $5,054 | 216,000 | MARITIMO | CHINA | — | |
| 2014-10 | 9018312000 | $2,808 | 120,000 | MARITIMO | CHINA | — | |
| 2014-10 | 9018312000 | $1,593 | 54,000 | MARITIMO | CHINA | — | |
| 2014-10 | 9018312000 | $1,291 | 54,000 | MARITIMO | CHINA | — | |
| 2014-09 | 9018312000 | $10,200 | 300,000 | MARITIMO | CHINA | — | |
| 2014-09 | 9018312000 | $5,292 | 108,000 | MARITIMO | CHINA | — | |
| 2014-09 | 9018312000 | $3,443 | 153,000 | MARITIMO | CHINA | — | |
| 2014-09 | 9018312000 | $3,168 | 144,000 | MARITIMO | CHINA | — | |
| 2014-09 | 9018312000 | $2,244 | 66,000 | MARITIMO | CHINA | — | |
| 2014-09 | 9018312000 | $2,016 | 72,000 | MARITIMO | CHINA | — | |
| 2014-09 | 9018312000 | $1,620 | 72,000 | MARITIMO | CHINA | — | |
| 2014-09 | 9018312000 | $1,584 | 72,000 | MARITIMO | CHINA | — | |
| 2014-07 | 9018312000 | $13,650 | 390,000 | MARITIMO | CHINA | — | |
| 2014-07 | 9018312000 | $3,672 | 72,000 | MARITIMO | CHINA | — | |
| 2014-07 | 9018312000 | $3,654 | 126,000 | MARITIMO | CHINA | — | |
| 2014-07 | 9018312000 | $3,384 | 144,000 | MARITIMO | CHINA | — | |
| 2014-07 | 9018312000 | $2,520 | 72,000 | MARITIMO | CHINA | — | |
| 2014-07 | 9018312000 | $2,208 | 96,000 | MARITIMO | CHINA | — | |
| 2014-07 | 9018312000 | $1,952 | 16,000 | MARITIMO | CHINA | — | |
| 2014-07 | 9018312000 | $11,550 | 330,000 | MARITIMO | CHINA | — | |
| 2014-07 | 9018312000 | $6,610 | 129,600 | MARITIMO | CHINA | — | |
| 2014-07 | 9018312000 | $4,653 | 198,000 | MARITIMO | CHINA | — | |
| 2014-07 | 9018312000 | $3,312 | 144,000 | MARITIMO | CHINA | — | |
| 2014-07 | 9018312000 | $2,760 | 120,000 | MARITIMO | CHINA | — | |
| 2014-07 | 9018312000 | $2,610 | 90,000 | MARITIMO | CHINA | — | |
| 2014-07 | 9018312000 | $1,840 | 16,000 | MARITIMO | CHINA | — | |
| 2014-06 | 9018312000 | $12,600 | 360,000 | MARITIMO | CHINA | — | |
| 2014-06 | 9018312000 | $7,344 | 144,000 | MARITIMO | CHINA | — | |
| 2014-06 | 9018312000 | $3,312 | 144,000 | MARITIMO | CHINA | — | |
| 2014-06 | 9018312000 | $2,760 | 120,000 | MARITIMO | CHINA | — | |
| 2014-06 | 9018312000 | $2,610 | 90,000 | MARITIMO | CHINA | — | |
| 2014-06 | 9018312000 | $2,538 | 108,000 | MARITIMO | CHINA | — | |
| 2014-06 | 9018312000 | $1,757 | 14,400 | MARITIMO | CHINA | — | |
| 2014-06 | 9018312000 | $1,656 | 72,000 | MARITIMO | CHINA | — | |
| 2014-06 | 9018312000 | $1,269 | 54,000 | MARITIMO | CHINA | — | |
| 2014-02 | 9018312000 | $12,600 | 360,000 | MARITIMO | CHINA | — | |
| 2014-02 | 9018312000 | $12,118 | 237,600 | MARITIMO | CHINA | — | |
| 2014-02 | 9018312000 | $2,208 | 96,000 | MARITIMO | CHINA | — | |
| 2014-02 | 9018312000 | $1,656 | 72,000 | MARITIMO | CHINA | — | |
| 2014-02 | 9018312000 | $1,104 | 48,000 | MARITIMO | CHINA | — | |
| 2014-02 | 9018312000 | $1,044 | 36,000 | MARITIMO | CHINA | — | |
| 2014-02 | 9018312000 | $846 | 36,000 | MARITIMO | CHINA | — | |
| 2013-12 | 9018312000 | $13,440 | 384,000 | MARITIMO | CHINA | — | |
| 2013-12 | 9018312000 | $6,059 | 118,800 | MARITIMO | CHINA | — | |
| 2013-12 | 9018312000 | $4,140 | 180,000 | MARITIMO | CHINA | — | |
| 2013-12 | 9018312000 | $2,961 | 126,000 | MARITIMO | CHINA | — | |
| 2013-12 | 9018312000 | $2,760 | 120,000 | MARITIMO | CHINA | — | |
| 2013-12 | 9018312000 | $2,088 | 72,000 | MARITIMO | CHINA | — | |
| 2013-12 | 9018312000 | $1,104 | 9,600 | MARITIMO | CHINA | — | |
| 2013-10 | 9018312000 | $11,340 | 324,000 | MARITIMO | CHINA | — | |
| 2013-10 | 9018312000 | $4,176 | 144,000 | MARITIMO | CHINA | — | |
| 2013-10 | 9018312000 | $4,019 | 171,000 | MARITIMO | CHINA | — | |
| 2013-10 | 9018312000 | $3,312 | 144,000 | MARITIMO | CHINA | — | |
| 2013-10 | 9018312000 | $3,036 | 132,000 | MARITIMO | CHINA | — | |
| 2013-10 | 9018312000 | $2,750 | 117,000 | MARITIMO | CHINA | — | |
| 2013-10 | 9018312000 | $2,730 | 78,000 | MARITIMO | CHINA | — | |
| 2013-10 | 9018312000 | $1,952 | 16,000 | MARITIMO | CHINA | — | |
| 2013-10 | 9018312000 | $1,836 | 36,000 | MARITIMO | CHINA | — | |
| 2013-09 | 9018312000 | $10,063 | 287,500 | MARITIMO | CHINA | — | |
| 2013-09 | 9018312000 | $4,830 | 138,000 | MARITIMO | CHINA | — | |
| 2013-09 | 9018312000 | $4,106 | 80,500 | MARITIMO | CHINA | — | |
| 2013-09 | 9018312000 | $2,970 | 102,400 | MARITIMO | CHINA | — | |
| 2013-09 | 9018312000 | $2,820 | 120,000 | MARITIMO | CHINA | — | |
| 2013-09 | 9018312000 | $2,760 | 120,000 | MARITIMO | CHINA | — | |
| 2013-09 | 9018312000 | $2,632 | 112,000 | MARITIMO | CHINA | — | |
| 2013-09 | 9018312000 | $2,374 | 103,200 | MARITIMO | CHINA | — | |
| 2013-09 | 9018312000 | $1,656 | 14,400 | MARITIMO | CHINA | — | |
| 2013-07 | 9018312000 | $11,270 | 322,000 | MARITIMO | CHINA | — | |
| 2013-07 | 9018312000 | $5,355 | 105,000 | MARITIMO | CHINA | — | |
| 2013-07 | 9018312000 | $3,588 | 156,000 | MARITIMO | CHINA | — | |
| 2013-07 | 9018312000 | $3,384 | 144,000 | MARITIMO | CHINA | — | |
| 2013-07 | 9018312000 | $2,484 | 108,000 | MARITIMO | CHINA | — | |
| 2013-05 | 9018312000 | $8,654 | 247,250 | MARITIMO | CHINA | — | |
| 2013-05 | 9018312000 | $7,000 | 140,000 | MARITIMO | CHINA | — | |
| 2013-05 | 9018312000 | $3,024 | 144,000 | MARITIMO | CHINA | — | |
| 2013-05 | 9018312000 | $2,924 | 136,000 | MARITIMO | CHINA | — | |
| 2013-05 | 9018312000 | $1,764 | 84,000 | MARITIMO | CHINA | — | |
| 2013-05 | 9018312000 | $374 | 3,200 | MARITIMO | CHINA | — | |
| 2013-02 | 9018312000 | $11,270 | 322,000 | MARITIMO | CHINA | — | |
| 2013-02 | 9018312000 | $7,044 | 140,000 | MARITIMO | CHINA | — | |
| 2013-02 | 9018312000 | $3,421 | 97,750 | MARITIMO | CHINA | — | |
| 2013-02 | 9018312000 | $3,268 | 152,000 | MARITIMO | CHINA | — | |
| 2013-02 | 9018312000 | $2,592 | 96,000 | MARITIMO | CHINA | — | |
| 2013-02 | 9018312000 | $2,580 | 120,000 | MARITIMO | CHINA | — | |
| 2013-02 | 9018312000 | $1,764 | 84,000 | MARITIMO | CHINA | — | |
| 2012-11 | 9018312000 | $9,258 | — | MARITIMO | CHINA | GUAYAQUIL MARITIMO | |
| 2012-11 | 9018312000 | $5,355 | — | MARITIMO | CHINA | GUAYAQUIL MARITIMO | |
| 2012-11 | 9018312000 | $3,440 | — | MARITIMO | CHINA | GUAYAQUIL MARITIMO | |
| 2012-11 | 9018312000 | $2,592 | — | MARITIMO | CHINA | GUAYAQUIL MARITIMO | |
| 2012-11 | 9018312000 | $2,520 | — | MARITIMO | CHINA | GUAYAQUIL MARITIMO | |
| 2012-11 | 9018312000 | $2,408 | — | MARITIMO | CHINA | GUAYAQUIL MARITIMO | |
| 2012-11 | 9018312000 | $1,928 | — | MARITIMO | CHINA | GUAYAQUIL MARITIMO | |
| 2012-11 | 9018312000 | $1,865 | — | MARITIMO | CHINA | GUAYAQUIL MARITIMO | |
| 2012-11 | 9018312000 | $1,334 | — | MARITIMO | CHINA | GUAYAQUIL MARITIMO | |
| 2012-11 | 9018312000 | $1,310 | — | MARITIMO | CHINA | GUAYAQUIL MARITIMO | |
| 2012-09 | 9018312000 | $27,205 | — | MARITIMO | CHINA | GUAYAQUIL MARITIMO | |
| 2012-09 | 9018312000 | $25,580 | — | MARITIMO | CHINA | GUAYAQUIL MARITIMO | |
| 2012-06 | 9018312000 | $26,156 | — | MARITIMO | CHINA | GUAYAQUIL MARITIMO | |
| 2012-05 | 9018312000 | $27,181 | — | MARITIMO | CHINA | GUAYAQUIL MARITIMO | |
| 2012-02 | 9018312000 | $13,972 | — | MARITIMO | CHINA | GUAYAQUIL MARITIMO | |
| 2012-01 | 9018312000 | $28,380 | — | MARITIMO | CHINA | GUAYAQUIL MARITIMO | |
| 2011-11 | 9018312000 | $33,941 | — | MARITIMO | CHINA | GUAYAQUIL MARITIMO | |
| 2011-09 | 9018312000 | $25,842 | — | MARITIMO | CHINA | GUAYAQUIL MARITIMO | |
| 2011-07 | 9018312000 | $32,714 | — | MARITIMO | CHINA | GUAYAQUIL MARITIMO | |
| 2011-06 | 9018312000 | $18,372 | — | MARITIMO | CHINA | Guayaquil | |
| 2011-05 | 9018312000 | $30,065 | — | MARITIMO | CHINA | Guayaquil | |
| 2011-02 | 9018312000 | $23,702 | — | MARITIMO | CHINA | Guayaquil | |
| 2010-12 | 9018312000 | $12,450 | — | MARITIMO | CHINA | Guayaquil | |
| 2010-10 | 9018312000 | $25,524 | — | MARITIMO | CHINA | Guayaquil | |
| 2010-07 | 9018312000 | $21,378 | — | MARITIMO | CHINA | Guayaquil | |
| 2010-06 | 9018312000 | $23,201 | — | MARITIMO | CHINA | Guayaquil | |
| 2010-06 | 9018319000 | $6,153 | — | MARITIMO | CHINA | Guayaquil | |
| 2010-05 | 9018319000 | $3,858 | — | MARITIMO | INDIA | Guayaquil | |
| 2010-04 | 9018319000 | $2,312 | — | MARITIMO | INDIA | GQUIL-MARITIMO | |
| 2010-03 | 9018312000 | $29,022 | — | MARITIMO | CHINA | Guayaquil | |
| 2010-03 | 9018312000 | $28,368 | — | MARITIMO | CHINA | Guayaquil | |
| 2010-03 | 9018319000 | $2,733 | — | MARITIMO | INDIA | Guayaquil | |
| 2010-03 | 9018319000 | $700 | — | MARITIMO | CHINA | Guayaquil | |
| 2010-01 | 9018319000 | $2,858 | — | MARITIMO | INDIA | Guayaquil |